Sales and Sales Management
Sales and Sales Management course overview
Certificate #1 — Sales Professional Certificate
Focuses on Skills and Strategies
Required Courses (complete two)
Elective Courses (complete two)
- Business Acumen and Strategies for Managers
- Effective Sales Management
- Finance and Accounting for Non-Financial Executives
- Marketing Through Channel Partners
- New Product Development
- Pricing: Frameworks and Applications
Certificate #2 — Sales Management Certificate
Focuses on Management and Leadership
Prerequisites: To qualify for the Sales Management Certificate, applicants must have knowledge of or experience with these subjects:
- Finance
- High Performance Sales
- Strategic Sales
If you have questions or would like to verify your eligibility for earning the Sales Management Certificate, please contact Chuck West at cwest@exed.wisc.edu or 608-441-7320.
Required Courses (take both)
Elective Courses (take 3)
- Marketing Through Channel Partners
- New Product Development
- Project Management: Planning, Scheduling and Control
- Building Value and Driving Profits
- Leadership: Beyond Management
"I recently completed my course work and certification in Sales Management. The level of experience and lessons learned from the Executive Education Instructors and class participants was outstanding! The best part, is that I can take this new knowledge and experiences and apply it in my professional sales career!"
Fred Kosloske, STRATTEC Security Corporation, Director of Aftermarket Sales, Milwaukee, Wisconsin